Using opt-in databases can double the engagement of your marketing campaigns.
At GCL we see opt-in databases as a great way to boost engagement.
Contacts who have opted in to your communication are far more likely to engage with you. In some instances, email engagement from an opted-in database is 70% higher than a standard cold database. We use a combination of phone and email to check databases for clients and prospects who give their consent to be contacted for marketing purposes.
Find out how GCL can transform your out-of-date, somewhat dysfunctional database into a fully functional lead generation asset.
Sometimes you need a little extra information to ensure the kind of message relevance that boosts engagement rates. In this instance the best solution is to enrich your existing database with those additional data fields. This can include capturing a combination of key business and contact intelligence.
Data Analysis and Transformation
GCL will help you manage all aspects of your database, from regular data cleansing and enhancement to segmentation and the integration of automation and CRM systems.
GCL quickly finds the marketing data you need by using our large internal database and working with dozens of other trusted data owners.
Using tried and tested techniques, GCL will build a completely bespoke database based on your detailed requirements.
Total Addressable Market
GCL can help identify markets to break into and areas ripe for expansion, enabling continued growth of your business.
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As the voice of B2B marketing we are passionate about helping organisations generate new business.