Total Addressable Market
GCL can help identify markets to break into and areas ripe for expansion, enabling continued growth of your business.
Sustained growth is only possible with the right partners and the right customers. Identifying where both lies can be the first step to expansion.
GCL Direct helps you identify your most valuable channels and accounts by using our internal call centre to obtain performance information directly from the source. With these insights, you can then focus your resources on those channels and partners who will bring you the most business and allow you to target your total addressable market.
Find out how GCL can transform your out-of-date, somewhat dysfunctional database into a fully functional lead generation asset.
Data Analysis and Transformation
GCL will help you manage all aspects of your database, from regular data cleansing and enhancement to segmentation and the integration of automation and CRM systems.
Sometimes you need a little extra information to ensure the kind of message relevance that boosts engagement rates. In this instance the best solution is to enrich your existing database with those additional data fields. This can include capturing a combination of key business and contact intelligence.
Using opt-in databases can double the engagement of your marketing campaigns.
GCL quickly finds the marketing data you need by using our large internal database and working with dozens of other trusted data owners.
Using tried and tested techniques, GCL will build a completely bespoke database based on your detailed requirements.
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As the voice of B2B marketing we are passionate about helping organisations generate new business.