Case Studies

Our client’s requirement was to maximise delegate registrations and webinar attendance with highly qualified participants. GCL B2B built a campaign-ready prospect list and executed a highly focused multi-channel approach combining outbound Telemarketing with personalised 1-to-1 emailing. Our client was extremely happy with the results and the testimonial speaks for itself!

Our client’s objective was to strengthen market coverage by onboarding capable partners operating within the wider IT & Telecoms sector. GCL B2B was tasked with defining and building the campaign universe from scratch. Following excellent results from a pilot consultative outbound Telemarketing campaign, further recruitment drives were commissioned and GCL became a trusted partner.

Our client required a scalable, measurable demand generation strategy to accelerate pipeline growth in strategic vertical sectors. GCL B2B designed a highly targeted database strategy, aligned to the client’s Ideal Customer Profile (ICP).

Our client had the requirement to increase market penetration within larger fleet operators, while capturing detailed intelligence to support long-term sales strategy. Our client partnered with GCL B2B to launch a structured outbound telemarketing campaign to raise brand awareness, secure qualified sales appointments, capture critical commercial intelligence and build a nurture pipeline.

Our client, Veritas Technologies LLC, had the requirement to strengthen its sales and marketing coverage across EMEA. Veritas partnered with GCL B2B to provide a dedicated, multi-lingual SDR function, covering diverse regions and verticals.

Our client, a Leader in Production & Commercial Printing Solutions, had requirements to create qualified leads and appointments, establish a clear TAM, and build market intelligence and insight. Our client partnered with GCL, and over a 6-Month Engagement Programme, the results exceeded client expectations in building both immediate and long-term pipeline!

Our client, Bentley Systems, was looking to deepen their engagement in the UK market. Bentley Systems partnered with GCL to accelerate new pipeline creation and strengthen relationships with Tier 1 contractors. Over a four-year partnership, GCL consistently delivered measurable impact by securing meetings with senior decision-makers across the UK’s leading Tier 1 contractors.

A client working as a global hospitality SaaS provider, was seeking to expand across the UKI, Europe, and the US. The client partnered with GCL to deliver structured outbound demand generation and market intelligence. Over a 12 month period, excellent results were achieved, and the client was extremely happy with the service provided.

A client who supports digital transformation initiatives for mid-to-large enterprise organisations across the UK and Ireland, found that they needed support to generate qualified sales pipeline opportunities and expand brand presence among enterprise decision-makers. After approaching GCL, a partnership was formed that delivered excellent results.

In order for a business to grow, they require a reliable source of qualified sales leads to support teams in securing new contracts and expanding market share. This is where our client found themselves when they reached out to GCL for Lead Generation support.

We have helped clients with a variety of requirements for their events. Within this download, you’ll find three case studies for EMEA events: In each of these cases, GCL were able to successfully support our clients’ requirements and deliver excellent results.

Working with a predominantly indirect sales channel brings its own unique challenges, as well as those any business is focused on – like increasing revenue! You also need to assess the loyalty of existing partners, identify new channel partners, whilst remaining engaged with your users and their needs. These were the challenges Honeywell Security Group […]